Marketing Manager

Responsibilities

• Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
  
• Deploy successful marketing campaigns and own their implementation from ideation to execution
  
• Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
  
• Produce valuable and engaging content for our website and blog that attracts and converts our target groups
  
• Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
  
• Oversee and approve marketing material, from website banners to hard copy brochures and case studies
  
• Analyze consumer behavior and adjust email and advertising campaigns accordingly
  

Requirements

• Creative thinking and problem-solving ability
  
• Leadership and project management skills
  
• Excellent verbal and non-verbal communication skills
  
• Proficient in marketing research and statistical analysis
  
• Strong knowledge of health and safety regulations, sanitation practices, and proper usage of spa equipment and products.
  
• Proven work experience as a Marketing manager in massage industry
  
• Hands on experience in massage techniques, manicures, pedicures, waxing and face/body therapies
  
• The ability to work under pressure.
  
• Availability to work within opening hours (e.G. evenings, holidays, weekends).