Senior Marketing Executive Fmcg / Ecommerce / West
job description
1. Marketing Support
- Support Marketing Director in planning and executing marketing campaigns to promote 3rd party brands in retail supermarkets.
- Coordinate marketing initiatives and promotional activities for 3rd party brand partners.
- Develop advertising materials for POSM, digital and social media channels.
- Assist in creating sales support materials and retail in-store promotions.
- Assist in coordinating marketing events such as roadshows and promoter sampling.
- Collaborate with functional teams like procurement, sales and finance to ensure smooth development and launch of new products.
2. Ecommerce Site &
Retail Marketing for Showroom
- Contribute to developing marketing strategies for driving foot traffic and sales in retail showroom.
- Support the marketing team in the implementation of showroom-specific marketing campaigns to attract customers and enhance the retail experience.
- Assist in overseeing retail merchandising efforts for optimal product display and sales.
- Drive and implement commercial plans across owned Ecommerce site including selecting right mix of products, forecast and setting thematic promos to achieve sales target.