Senior Marketing Executive (Healthcare) Hhl

1. 
   
2. 
   

   Campaign Strategy and Execution:
   

   
   
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   • Conceptualize and execute integrated marketing campaigns to drive acquisition, retention, and referrals.
     
   • Analyze post-campaign data to refine strategies and optimize results.
     
   
   
   
3. 
   

   Tactical Campaign Management:
   

   
   
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   • Develop and manage tactical campaigns across various channels.
     
   • Collaborate with cross-functional teams to ensure seamless execution.
     
   
   
   
4. 
   

   Digital Marketing Optimization:
   

   
   
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   • Strategize and oversee digital marketing efforts to maximize performance and budgets.
     
   • Create compelling content for marketing automation, advertorials, digital ads, and social media platforms.
     
   
   
   
5. 
   

   Collateral Development:
   

   
   
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   • Create marketing collaterals that resonate with our target audience.
     
   
   
   
6. 
   

   Event Planning and Execution:
   

   
   
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   • Plan and execute B2C events to enhance brand visibility and engagement.
     
   
   
   
7. 
   

   Client Loyalty and Partnerships:
   

   
   
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   • Manage client loyalty programs and referral initiatives.
     
   • Identify and secure relationships with key partners for lead generation and sponsorship opportunities.
     
   
   
   
8. 
   

   Stakeholder Relationships:
   

   
   
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   • Build effective working relationships with internal stakeholders, external partners, agencies, and vendors.
     
   
   
   
9. 
   

   Digital Presence:
   

   
   
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   • Maintain the companys website and social media channels to ensure up-to-date and engaging content.
     
   
   
   
10. 
    

    Administrative Oversight:
    

    
    
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    • Oversee daily/weekly/monthly marketing administrative tasks, ensuring timely delivery.
      
    
    
    
11. 
    

    Team Support:
    

    
    
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    • Guide and mentor new and junior team members, helping them assimilate into the team.
      
    
    
    

Requirement

• 
  
• Min. Bachelors degree in Marketing, Business, or related field.
  
• Proven experience in marketing strategy, campaign management, and digital marketing.
  
• Strong analytical skills and ability to interpret data.
  
• Excellent communication and collaboration skills.
  

If you meet the requirements of this role, please email a detailed resume to [email protected]

Alex Goh Hock Leong
(CEI.No:
R1763413 l Recruit Express Pte Ltd (Healthcare &
Life Science) | 99C4599)