Senior Marketing Executive

Q. b. food trading pte. ltd. - Singapore
new offer (29/06/2024)

job description

Key Responsibilities:




1. Marketing Support


- Support Marketing Director in planning and executing marketing campaigns to promote 3rd party brands in retail supermarkets.


- Coordinate marketing initiatives and promotional activities for 3rd party brand partners.


- Develop advertising materials for POSM, digital and social media channels.


- Assist in creating sales support materials and retail in-store promotions.


- Assist in coordinating marketing events such as roadshows and promoter sampling.


- Collaborate with functional teams like procurement, sales and finance to ensure smooth development and launch of new products.




2. QB Ecommerce Site &
Retail Marketing for Showroom


- Contribute to developing marketing strategies for driving foot traffic and sales in retail showroom.


- Support the marketing team in the implementation of showroom-specific marketing campaigns to attract customers and enhance the retail experience.


- Assist in overseeing retail merchandising efforts for optimal product display and sales.


- Drive and implement commercial plans across owned QB Ecommerce site including selecting right mix of products, forecast and setting thematic promos to achieve sales target.




3. Marketing Apps Maintenance


- Support marketing team to maintain and update mobile apps


- Collaborate with UX/UI designers to enhance user interfaces and overall user experience.




Qualifications:


- Diploma/Degree in Business/Marketing.


- At least 3 years of Retail Marketing or FMCG marketing experience


- Understanding of E-commerce and social media is a must-have.




Behavioral Attributes:


▪ Team player with ability to work independently.


▪ Detail-oriented and organized

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Senior Marketing Executive

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